ECPower is a Shopify customer segmentation tool aimed at CLV enhancement. Simplify tasks by replacing hours of Excel work with a single click.
Harness the power of customer segments without any coding,
monitor and evaluate KPI across segments, track revenue one segment at a time.
Even if you're uncertain about how to start, don't fret.Begin with a variety of "templates" including RFM segments.
Tailor your customer segments based on behavior patterns using order data. Simply combine AND/OR conditions to construct segments as you desire.
You can instantly connect with Shopify App, using Shopify customer tag. Personalize your customer outreach with segmentation.
Break CLV down to metrics such as Repeat %, AOV, Purchase cycle. Analyze metrics per segment, in a cohort table.
Track revenue and conversion of marketing campaign per segment. Find your profitable segment, or optimize marketing outreach by segment.
Why segmentation
In the e-commerce landscape, where you don't have face-to-face interactions with customers, it's overwhelming to inspect every single customer's data daily.
Customer Segments provide the perfect snapshot of your customers for e-commerce marketers. Let's elevate your marketing communications, one segment at a time.
Why ECPower: Save time
Forget about coding and easily create customer segments using our diverse templates. Bid farewell to the complexity of data extraction, visualization and analysis. One click lets you stay updated with your segments' latest KPIs and identify gaps in customer retention efforts.
Why ECPower: hi-res Segmentation
ECPower enables you to create "behavior-based customer segments using order data," something not achievable with regular MA/CRM tools. Grasp your customers' intentions, desires, and buying patterns. ECPower's segmentation offers a high-resolution snapshot of your customer.
Why ECPower: empowering MA/CRM tools
Align your customer segments with ECPower. ECPower seamlessly collaborate with an array of marketing tools. Track the results of your efforts on ECPower and continually improve your strategies for boosting customer value.
Start with free plan!
Integrations
Align your customer segments with ECPower. Seamlessly collaborate with an array of marketing tools. With Shopify APP, you can instantly connect with 'customer tags'.
Pricing
Our Pricing Policy is: Pay For “the Power of Segmentation”. All features are available in Free Plan. But when you are aware of the power of segmentation, we are happy to see you in Paid Plan.
Pricing in Paid Plan is based on “Active Customer Size within 12 Months.” You don’t need to pay for past churned customers. We aspire to be your best partner in enhancing your active repeat customers.
*Active Customer Size : Number of customers who placed order within last 12 months
Testimonial
Food eCommerce
Our game-changing tool, ECPower, allows us to create unique customer groups based on order information and shopping habits. This means we can effectively track and analyze the lifetime value of our customers, based on what they buy and why they buy it. What's more, we can monitor the success of our marketing strategies, which helps us fine-tune and boost our efforts. ECPower enables us to refine and improve our strategies in a more streamlined PDCA (Plan-Do-Check-Act) cycle.
Cosmetics eCommerce
Before ECPower, running promotions meant hours of manual work gathering order data and creating customer lists. Now, with ECPower, we can effortlessly create customer groups, run promotions, and measure their success. The burden of data collection has been lifted, freeing up our time. And, with the added feature of visualizing results, we can now speed up our PDCA cycle more than ever.
Gift eCommerce
In the past, we had to keep our mass email content generic and inoffensive, which didn't spark much interest from our customers. Now, with ECPower, we can form customer groups that allow us to better engage our clients and increase repeat business. Even better, we can tailor our content using customer profiles, making it fun to brainstorm new strategies.
Yes. But there's a limit on the number of segments you can retain in Free plan.
Absolutely. Our tool offers more advanced segmentation features than Klaviyo. Pairing our product with email tools like Klaviyo, Mailchimp, or Shopify Email will enhance your personalized marketing strategies.
No, we focus on customer segmentation. However, the segments you create can be used in other Shopify Apps for email marketing purposes.
Yes it has some BI elements, but our main focus is customer segmentation. Think of it more as a specialized CRM tool rather than a broad analytical tool like Tableau.
Yes it has CRM features, but we've tailored it on customer segment layer. We believe this helps marketers gain a clearer understanding of their customer base.
Currently, ECPower is specially built for "Shopify". But we're exploring the possibility of supporting other leading eCommerce platforms depending on demand. We'd love to hear your thoughts!
Absolutely not! All ECPower operations happen on background, so they won't affect your site's speed.
Start with free plan!
