[Start Here] ECPower Tutorial

Introduction

Welcome to ECPower!

In this blog, we post various articles for users who have just started using ECPower.

This article is a summary article to organize the content.

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Articles to Read First

This series of articles explains how to use ECPower to improve CLV (Lifetime Value), in sequence.

Please start by reading from here as a tutorial!

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Step1. Understanding the Current CLV of Your Store

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Step2. Identifying the Bottlenecks in Improving CLV

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Step3. Understanding Your Store's Loyal Customers [Part 1]

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Step3. Understanding Your Store's Loyal Customers [Part 2]

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Step4. Creating a Customer Journey Based on Customer Segments

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Step5. Incorporating the RFM Model to Concretize Marketing Measures

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Step6. Linking ECPower's Customer Segments with Marketing Tools

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Step7. Monitoring the Results of Marketing Measures

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Step8. Brushing Up Marketing Measures by Comparing Measurement Results

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If You're Unsure About How to Create Customer Segments...

This article explains how to create customer segments.

If you're unsure about what kind of segments to create, please do read this!

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